JonathanIve.com

You snooze, you lose is a great way to put what happened and was upheld today by the World Intellectual Property Organisation (WIPO) and Jonathan Ive, Apple’s senior vice president of industrial design.  Well apparently someone bought a bunch of JonathanIve.com names and variations a few years ago and rather than paying for these precious names (Apple apparently made low-ball offers that weren’t accepted then decided to go to WIPO for help) they now have no legs to stand on.

Here’s the story and the decision: http://oran.gs/2J

What this teaches us is that perhaps owning your own name.com is worth the $10 per year.  We all have big hopes and dreams of being successful at something and whether it’s a reality tv show, charitable work or having a fan site built about you by a loyal follower who finds that your name.com is available, it’s worth it to start now.

Try GoDaddy or Moniker and good luck.  I hope your name.com is available.