25 Design Best Practices for Your Small Business Web Site – I really like this list because it’s for a small business and by a small business owner.  My two favorite recommendations are # 22 – Location of business should be prominent/obvious on the page — town, region or even a regional colloquialism. For example: Finger Lakes, SoHo, DIA, Orange County. and #1 – Install Analytics! Notice how I bolded that one? It’s so important it’s at the top of the list! I am constantly amazed at how many small business sites don’t have analytics of any kind on them.  Bolding it makes it even better!

Link Building Strategies – 69 Solid Tactics for 2009 – With a combination of old school, new school techniques and the ever important INTERNAL LINKING STRATEGIES this combination of multiple “Top Lists” should be read by every website owner.

8 Don’ts and 7 Do’s for the ecommerce Holiday Season - Brad Geddes puts on a number of AdWords seminars around the country and is one of the best at sharing his knowledge with everyone.  This was posted back in early November but since this is the season if it helps one more business with a better holiday ecommerce season then I’m glad I brought it back.  I really like the reminder to not change things during the holidays “just because”.  Everything is better in the holidays so don’t make any drastic decisions about your site because of holiday traffic.